Analytics Overview
Read the workspace-level KPI cards, trends, platform filters, and breakout-video panels in the Overview.
What to read first
| Section | What it answers | Why it matters |
|---|---|---|
| KPI cards | How many videos, views, and active accounts are driving the workspace right now? | Fastest health check before opening any tables. |
| Platform filter | Which network is contributing the most to the current period? | Useful when reporting to channel-specific stakeholders. |
| Account filter | How is a specific subset of accounts performing? | Scopes every Overview number to the selected accounts — ideal for experiment analysis. |
| Trend chart | Are views and engagement climbing, flattening, or cooling off? | Helps separate one viral spike from steady portfolio growth. |
| Viral Now / surfaced videos | Which videos deserve immediate follow-up? | Lets you escalate top content without combing through the Videos table first. |
Use Overview as the control room
Start with the KPI cards
Confirm the current scale of the workspace before drilling into a platform, account, or single video.
Pick the workspace, then apply the platform filter
The Overview always shows the workspace selected in the sidebar switcher — use it for a client- or campaign-only read. Use the platform filter when you need a channel-only view rather than a blended workspace total.
Pick a video mode: All videos vs. Published in period
Every headline number is scoped to the selected date range — the question is whose views count. All videos includes every tracked video, so older videos still collecting views contribute too — the full “eyes on the product this period” number you’d report to a client. Published in period counts only videos posted inside the range — how your recent posts are performing on their own, with no spillage from earlier hits. Posted Videos is always the number of videos published in the period and is identical in both modes; switching modes only changes views and engagement.
Scope to specific accounts with the account filter
The All accounts selector in the toolbar is a searchable multi-select of the workspace’s accounts (up to 50). Selecting a subset scopes every Overview number — KPIs, the trend chart, Top Videos, Top Accounts, Viral Now, the posting heatmap, and the streak — to just those accounts. It shines for experiment analysis: select the 5 accounts testing a new format, read their numbers, then clear the selection to compare against the whole roster. Clearing the selection returns to all accounts.
Use the trend chart for context
A large top-line view count is more useful when you know whether it was built by one spike, several recent hits, or steady performance over time.