Reports
Run monthly payout and client reports with the per-account breakdown table, export the numbers to CSV, and share a period-pinned public link.
What's on the Reports page
| Element | What it does | Why it matters |
|---|---|---|
| Period picker | Presets for Last month (the default), Month to date, and Last 30 days, plus custom date ranges. All periods are calculated in UTC. | One click reproduces the standard monthly reporting window every time. |
| Platform filter | Scopes every number on the page to a single platform. | Useful when payouts or client reports are split by network. |
| Headline totals | Posted Videos, Active Accounts, Views/Likes/Comments/Shares/Bookmarks Gained, and Engagement % for the selected period. | The workspace-level summary you quote at the top of a report. |
| Per-account breakdown table | One row per tracked account: the account, its linked creator (person) name when set, Videos Posted (published inside the period), each metric Gained in the period, and Engagement %. | This is the payout sheet — per-person counts for the exact period you picked. |
| Export CSV | Downloads the breakdown table as a CSV, including a final TOTAL row. | Drop it straight into your payout spreadsheet or client deliverable. |
| Copy client link | Copies the workspace's public report URL pinned to the current period. | Clients open the exact same date range you were looking at. |
Run a monthly payout report
Open Analytics → Reports
In the dashboard sidebar, go to Analytics → Reports. The page loads with the Last month preset selected, so a payout run at the start of a new month needs no date fiddling. Switch to Month to date, Last 30 days, or a custom range when you need a different window — all ranges are UTC.
Scope with the platform filter if needed
If creators are paid per platform, apply the platform filter first. The headline totals and the breakdown table both follow it.
Read the per-account breakdown
Each row shows one tracked account with the linked creator name (when you have linked a person to the account), how many videos it posted inside the period, the views, likes, comments, shares, and bookmarks it gained, and its Engagement %. ViralDeck deliberately reports counts only — your agency applies its own rates on top.
Export the CSV or copy the client link
Use Export CSV for your own payout spreadsheet, or Copy client link to send the client a public report pinned to the same period.
How “gained” metrics are calculated
CSV export columns
| Column | Contents |
|---|---|
| Account | The tracked account's handle. |
| Platform | The account's platform (TikTok, Instagram, YouTube, Facebook). |
| Creator | The linked creator (person) name, when one is set on the account. |
| Videos Posted | Videos published inside the selected period. |
| Views Gained | Views gained during the period. |
| Likes Gained | Likes gained during the period. |
| Comments Gained | Comments gained during the period. |
| Shares Gained | Shares gained during the period. |
| Bookmarks Gained | Bookmarks gained during the period. |
| Engagement % | Engagement rate for the period. |
TOTAL row
Share a period-pinned client link
Pick the period on the Reports page
The Copy client link button always pins whatever period is currently selected, so set the range first.
Click Copy client link
ViralDeck copies the workspace’s public share-link URL with ?from=YYYY-MM-DD&to=YYYY-MM-DD appended. If the workspace has no share link yet, the button creates one first, then copies the pinned URL.
Send it to the client
The client opens the exact period you reported on — no dashboard account required. The public report shows the period label at the top, and its date picker sends explicit dates, so anything the client changes stays unambiguous.
Manage the share link itself
Open the workspace on the Workspaces page
Share links are per-workspace. Go to Workspaces in the sidebar and find the workspace whose report you want to expose or revoke.
Generate or enable the share link
ViralDeck creates a tokenized public URL. Anyone with that URL can view the report without signing in. (The Reports page’s Copy client link button does this automatically the first time.)
Disable or regenerate to revoke old access
Disable the link to take the report offline, or regenerate it if a link was shared too broadly — the old token stops working and the new URL becomes the valid entry point. Regenerating also invalidates any period-pinned links you sent earlier.